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Streamline Your Marketing Efforts with a Custom Editorial Experience

Martin Szigeti

Jun 12, 2024 | 3 min to read

In today’s fast-paced digital landscape, content is king. However, managing and updating that content can often be a time-consuming and labor-intensive process, especially for marketing teams striving to stay ahead of the curve. For companies looking to enhance their online presence and streamline their content operations, a robust and intuitive editorial experience is essential. This is where 40Q with its tailor-made and user-friendly interface, shines. By implementing our FAS™ solution focused on the editorial experience, companies can significantly improve efficiency and reduce labor hours.

What is Editorial Experience

Editorial experience refers to the ease and efficiency with which content creators, editors, and marketers can manage, update, and publish content on a website. It combines the usability of the content management system (CMS), the flexibility of design tools, and the overall workflow that supports content creation and management. A superior editorial experience empowers non-technical users to take full control of the website content, ensuring that updates can be made fast and accurately without the constant need for developer intervention.

A screenshot of a WordPress editing text page with various tools and options for customizing content.

Tailor-Made Enhanced Editorial Experience

A tailor-made enhanced editorial experience in WordPress is customized to fit the unique needs of your organization. Unlike generic solutions, our FAS system focus on creating a user-friendly environment specifically designed for your team’s workflow. By developing reusable custom blocks, that accommodates your needs, we ensure that your editorial team has the tools they need to create and manage content effortlessly. This bespoke approach not only enhances productivity but also aligns with your company’s specific requirements, providing a seamless and cohesive content management experience.

Easy Editorial Saves You Time

Implementing an easy-to-use editorial system for your website dramatically reduces the time spent on content management. Your editorial team can quickly drag and drop pre-designed content blocks and make real-time updates with minimal effort. This streamlined process eliminates the need for repetitive tasks and reduces the dependency on developers for routine content updates. By simplifying these processes, your team can focus more on creating high-quality content that drives engagement and less on the technicalities of content management.

Site-Wide Consistency

Consistency is key to maintaining a professional and cohesive online presence. Our solutions ensure that every piece of content reflexes your brand image. By using standardized blocks and templates, we maintain uniformity across all pages and posts. This not only enhances the visual appeal of your website but also ensures that your messaging remains consistent. A well-structured editorial experience makes it easy to replicate styles and formats, providing a unified look and feel across your entire site.

A preview of different blocks used to build a web page.

Helping Marketing Teams

For marketing teams, an enhanced editorial experience translates to greater agility and control. With the ability to quickly update content, launch new campaigns, and adapt to market changes, marketing teams can respond promptly to new opportunities and trends. Autonomy means faster turnaround times and the ability to implement marketing strategies more effectively. Additionally, the data-driven insights available through integrated analytics tools help marketing teams refine their strategies and measure the impact of their content in real-time.

As you can see, a tailor-made editorial experience offers significant benefits for companies looking to improve efficiency and reduce labor hours. By focusing on the specific needs of your editorial team, our custom solutions streamline content management, ensure site-wide consistency, and empower marketing teams to operate with greater autonomy and agility.

If you’re ready to revolutionize your content strategy and enhance your editorial capabilities, we’re here to help you leverage the full potential of your site. Let’s collaborate to create a content management system that not only meets your needs but also drives your business forward.


Martin Szigeti